The buyers' journey explained: how to use different marketing content to nurture prospects
Mapping your marketing content to the buyers' journey can seriously improve your sales funnel. But what exactly is the buyers' journey in...
top of page
Increasing B2B content capacity at a top UK university
Universities have a lot of different audiences - students, staff, businesses, research bodies, employers and more. Copy and content can...
![How to write a copywriting brief [with swipe-ready examples]](https://static.wixstatic.com/media/159980_fa1c29d0151e45249b5ccb6bbd37ca7a~mv2.png/v1/fill/w_298,h_224,fp_0.50_0.50,q_95,enc_auto/159980_fa1c29d0151e45249b5ccb6bbd37ca7a~mv2.png)
How to write a copywriting brief [with swipe-ready examples]
Commissioning copy but getting pants results? It could be a problem with your briefs. Good briefs cover all the essentials and leave...
bottom of page