Copywriting process

My aim is to give you maximum YES! with minimal stress. That's why I have a tried-and-tested process to get the best results. Here's how we make things happen.

Step 1. Contact

When you get in touch, we’ll have a chat about your needs and whether I’m the right person for the job. We’ll discuss deliverables, timeframe and budget. I’ll tell you about my experience. Then I’ll give you some time to think about whether you want to proceed. If I haven’t heard from you within a week, I’ll get in touch to check. If you want to go ahead, I’ll send you my T&Cs and payment details for your deposit.

Step 2. Discovery

We get our heads together and go through the details of your job. I’ll ask questions to understand the aims of your project, your audience, your brand proposition, your house anything else you want to discuss. If I need to conduct interviews or original research to inform the content, that’ll happen at this stage. We'll hop back on a confirmation call to make sure I've fully understood your needs, your audience and your messaging.

Step 3. Development

Depending on what we agreed in discovery, I’ll start work on your project. For a blogging contract, this might involve developing a list of post ideas for your approval. For an ebook, it might involve drafting a content plan and submitting it for feedback. Rest assured, we’ll work together to make sure things are moving in the right direction.

Step 4. Delivery

As per our agreement, I’ll provide the finished product for you to use. This may be a single product, such as an ebook, or the first instalment of an ongoing contract, such as a month-worth of blog posts. At this point, my final fee is due.

Get In Touch


Want to know more? Get in touch for a free, no obligation chat today.

© 2020. Design and text by Libby at Write on Tyne. Yup, I design stuff too.