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Writer's pictureLibby M | Write on Tyne

Changing Lives - national charity website

When I joined national charity, Changing Lives, as their Communications Manager, I knew I needed to tackle their outdated website as a top priority.


Complete website review and rewrite for www.changing-lives.org.uk


Working with a talented design agency


This job was a big one, so I brought in a web design agency to help translate my ideas into reality. However, I was responsible for the rest of the project.


Working alongside the talented Ryan Harland at DigiPro Media, I:

  • reviewed audiences and messaging

  • add new sections to meet different audience needs

  • rewrote the majority of the text

  • directed photoshoots to improve image quality

  • ​introduced an organisation-wide service directory with searchable database and map

Result


The website was well-received and widely praised. People felt it was more professional, easier to navigate, more informative, and better reflected the charity's focus on people.

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